The Cassette

The streaming generation is trading Spotify for cassette tapes.

But despite Gen Z’s obsession with all things vintage — from flip phones to Y2K fashion reboots like Ed Hardy and Von Dutch — the integration of retro technologies is difficult even for the tech savants.

“I struggled a little bit,” 26-year-old Amy Campbell, who purchased Kacey Musgrave’s album on a cassette tape this year, told the Wall Street Journal. The Rockford, Illinois, resident borrowed her mom’s cassette player but found it confusing to use. She didn’t understand how to insert the tape or shuffle through songs.

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